Using Facebook Live to quickly create video content

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I listened to a podcast this afternoon...


It's about using Facebook Live to quickly create content.

Why live stream or podcast?
  • Become the authority. Be on top of the minds of your audience.

The five Ps of live streaming on Facebook... 
  • Planning,  pre-promotion, production, post-promotion, and repurposing. 
Determine the Format...
BLAST...
  • Behind the scenes
  • Local spotlight
  • A day in the life
  • Sneak peek
  • Tips and advice

Choose a Theme...
  • Videography gear
  • Video editing software
  • YouTube

Create a structured document...
  • Detailed introduction.
  • Bullet points body.
  • Detailed call to action. Including when I'm going live next.

Speak to your replay audience first. Then speak to your live audience as they come in. Don't spend too long on your live audience or it will become boring.


Adrian's Journal






















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