Content Monetization Strategy: How to Integrate E-commerce into Video Tutorials Without Losing Followers
Here's some honest transparency about being a creative solopreneur.
My e-commerce videos make money, but the truth is, my follower count takes a hit almost every time I post one.
People are here for the tutorials, not straight-up ads. It's a classic dilemma.
So, I'm running an experiment.
What if the product isn't the ad, but simply a key part of the tutorial itself?
I just created a new video showing 5 steps to film a cooking video with a smartphone.
In it, I integrate a smart scale as one of the "sleek-looking tools" that enhances the shot.
I also mixed in some of my usual visual effects and a clip generated with VEO 3 AI.
The goal is to provide full value with the tutorial while showcasing a product in a natural, useful context.
I genuinely don't know if this format is the answer. Does the product integration feel smooth, or does it still come across as a hard sell?
I’d be grateful for your professional opinion. Take a look at the video and let me know your thoughts in the comments.
Does this approach work for you?
~ Adrian Lee @adrianvideoimage
#ContentStrategy #CreatorEconomy #VideoMarketing #Monetization #SmartphoneVideography
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