Ray-Ban Viral Video Made it Big...

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"There's a moment you're saying, 'Am I getting tricked or not?' So you watch the video to the end, maybe even one more time, and then pass it onto your friend for a second opinion. That's true viral. It was fun to watch, like watching a tsunami of social conversation."
http://www.adweek.com/aw/national/article_display.jsp?vnu_content_id=1003585432

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